Merrell 1TRL - Winter Materials

Creating visually interesting product splits. Combining close-up texture shots of product, styling hand actions etc, with knee-down and product-only shots. This wants to feel super elevated, with framing referencing our recent FW24 sell-in site. Coloramas are used as a background. We keep the same contrast split compositions with clean backgrounds and heavier grade, shot on 120mm medium format film. Photo: @simonslattcreative Art Direction / Creative: @daulphino Styling: @daulphino Artwork: @tom.w.knights Retouch: @coreymullaney Agency: @tangentagency Model: @daulphino