Merry beeping Christmas from Oral B

  • noel sharman
  • Anna Niklewicz
Publicis London and Procter & Gamble are reminding people this Christmas that no matter what frustrations you might experience in the holiday season, with Oral-B the one thing you won’t have to worry about is your smile.

Whilst Christmas advertising typically focuses on magical family moments, Oral-B recognises that things rarely go as smoothly as we’d like. The spot aims to raise a nod of recognition and remind people that a smile in trying times can make all the difference.

The online film is being seeded socially on Twitter and Facebook, as well as on YouTube, and is targeted at audiences in the UK and Sweden.