Metamorphosis

  • Dan Yates

/university/ Gregor's Symphony: A branded exhibition that looks at how music moves us originating from a chosen theme exploring Franz Kafka's 1914 novel, Metamorphosis. By decoding the three chapters within the novel to match the notes played on musical instruments I was able to visually create my own language to help route this brand identity. The successful square identity enabled me to apply the design work from packaging for vinyl to exhibition visuals.