Migration of the Alphabet - Typography Project

  • Ana Santos

The Migration of the Alphabet surged as a typographic project for the International Society of Typography (ISTD). We were asked to choose a set of 5 different briefs, and the one I picked was called "Migration." My concept for Migration was the alphabet not only because it's a typographic brief but as well because it suffered a lot of cool and funny transformations on the way. The project consists of a kit for curious explores that would like to know more about the Alphabet history. The kit contains a kit explanation, two maps, 22 cubes, and a book.

The first map is a representation of the ancient world. Each country, where the alphabet has been, has a different colour. For example, Yellow for Ancient Egypt, orange for Phoenicia, and the list go on. The cubes also have the same colours as the countries, so you know that the face of the cub belongs to that country and not to the other. The point of the game is to find the right path for each cube. The book has that information, and the objective is reading the book and then use the map to train your memory. Once all the paths have been complete, you should move to the second map, which shows where in Europe the Alphabet is used.
The Migration of the Alphabet book tells the story of how the alphabet characters started as hieroglyphs and shapes for then becoming characters. It also tells us the origin of each letter, which sometimes can be quite confusing because the alphabet didn't start from A and finished in Z. This book explains all of it creatively and originally. This book is also guidance for the use of the cubs and the map.