Mindful Wardrobe- Brand Pitch

Mindful Wardrobe is a brand extension of Monzo bank. Mindful Wardrobe is the first wardrobe management app in combination with a digital bank. It has been contrived to help users develop sustainable and fiscally responsible shopping habits. Heavily focused on sustainability, Mindful Wardrobe encourages users to only purchase new items if they are necessary. The app allows users to see a digitised version of their existing wardrobe. As Mindful Wardrobe is linked with Monzo, it will allow users to set a monthly shopping budget that will link directly to their current bank balance. With these features combined, users can have financial control and confidence over new purchases. (This is my final major project for university, this is not affiliated with Monzo!)