Names is an Irish owned and made maker's studio based on Drury St. Dublin. 'Names: Representing Generations' : Jewellery goes beyond its physical form — it’s a sentiment of value we give to one another and hand down through generations. We grow to notice the feeling of our jewellery — its weight, form and texture. We carry it with us from morning to night. This campaign represents the generations of women the pieces are named after, making the jewellery more than just its physical form, it evokes the sentiment of its acquisition. Creative Direction: Keelin Coyle + Seán Jackson / Photography & videography: Seán Jackson / Styling: Katie-Ruby McLaughlin Robinson / MUA Day 1: Ailbhe Lynch / Hair + MUA Day 2: Leonard Daly