Marketing material, Stationary & Art Direction.
After being approached for a stationary set by the lovely Natasha Gooden, who is a successful performer based in London that tours the entire UK, we decided to support the business card with a little marketing brochure. This choice was made to help deliver across the variety of her stakeholders all the most relevant information about her experience. Due to her very busy and never static life to make the project easy to carry and to hand out we came up with a fold that holds the business card inside. The fold is studied to also engage the readers inviting them to move around the paper with rhythm in order to follow the content and to discover the final poster held inside. Directing the Photo Shooting with Natasha is an unforgettable memory, as we had the chance to having her performing in front of us!
Art Direction & Design. Kladi Vergine
Paper Stock. Colorplan Collection by GFSmith
Shooting. Elle Brotherhood