New Angles: Söder Studio

We’re multifaceted people. New Angles is the strand of New Journo which aims to explore all aspects of us as human beings. The way we conduct ourselves; our home life, work, friendships, and personal interests all impact each other. We’re complex and all of us should be celebrated without being put into one box. We’re thrilled to chat with Addison Soeder of Söder Studio for the first interview in the series. In celebration of their Collection 02 release on 18 May, we delve into the brand, moving across the pond from Canada to the UK, houseboat living, and how her childhood informed her career.

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