NHS Charity Cup
In only one afternoon, I was tasked with coming up with ideas to promote a celebrity e-sport tournament. The turn around of the whole project from concept to finished production was 3 days.
THE IDEA: NHS UNITED
The NHS is a ‘football’ team the entire nation can get behind. So to show their support of the NHS, we’ll create a campaign based on making a NHS United football shirt - worn by both players and supporters alike.
The celebrity players, from Paddy Mcguinness to AJ Tracey, announced their involvement by creating their own football shirt at home and teasing it on social media.