NIKE : CLUB KITS CAMPAIGN 2016

Nike's campaign highlighting innovative and technical kit features across international football for the new 2016 season. Intro created high-level detailed image guides to give the retouchers direction on composition, form, colour and tone. Pleased to have contributed design for direction to this incredible project. Nike Art Director: Wai Lau. Nike Senior Designer: Paul Hutcheson. Creative Agency: Intro. Creative Director: Julian Gibbs. Art Direction: Reuben Armstrong & Jason Devine. Design: Machindo / Intro Team Retouching: Happy Finish.