Nike House London

  • Carlo Pastormerlo

August 2017. The world’s greatest athletes gather in London. To challenge each other (and themselves) at the London 2017 World Championships. It was their time. Their moment. Two exclusive experience destinations to showcase Nike’s products, service and commitment to their sponsored athletes – all during London’s most high profile athletics event since the 2012 Olympics. ‘Nike House’ and ‘British House’ became environments where Nike technology and performance met London energy and style. Designed to celebrate the city’s diverse rich character and offering Nike champions an oasis. A place to pause, reflect and reenergize.