Brief: The objective was to create a series of animated GIFs and stickers for Giphy, serving as part of a broader branding effort for Noodoll, a character-led design brand located in East London known for its unique toys that bridge the gap between collectible design pieces and children's plush toys. Role: Design Outcome: In alignment with the brief, I successfully designed a captivating collection of animated stickers that feature delightful Noodoll characters. These stickers were strategically crafted to enhance Noodoll's brand presence and engagement in social media stories, especially on platforms like Instagram. The animated stickers served as an effective tool to not only raise brand awareness but also to add a playful and memorable touch to users' stories.