Nova Norda - Cehennem Visual Concept Development

  • Alperen Ergin

For the Nova Norda's upcoming single ''Cehennem'' (Hell), a visual concept was developed based on the song's main theme which is the struggle of being oneself in our given surroundings. To further materialise the concept, a 'guerilla' photoshoot was conducted in public locations that were picked according to the main theme. This visual concept was later utilized in the music video of the same song (accessible via: https://youtu.be/0QOSyzwK5jk )