NUMISMATICS

Numismatics is a music production label. I was approached by one of the founding members in mid 2015, to create a branding mark for their label. We worked together going back a forth with initial ideas and concepts, before finally agreeing upon this design. Within the main mark (N) you may notice hints to upward and downward arrows, this was a to evoke the 'charting' aspect of music. The logo mark can work alone or with the text mark accompanying it. The client requested the ability to have the text mark separate yet still have an impact. This meant that the text mark needed to have character. I ensured that the structure and angles of the logo mark 'N' formed the basis of the text mark 'N' letter for continuity. Having the the text mark cut out of the solid colour block was also to add character and allow either of the marks to stand alone with dominance.