Join The–Dots

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Alex Hess will need to approve that you worked on “O2 – ‘BE THE FIRST’” before we add you as a collaborator.


Being a member of O2 Priority meant, by their own admission, that you were bombarded with texts and emails offering deals mostly available on Voucher Cloud. We wanted to change that. As a loyalty scheme named Priority, it needed to be about getting experiences first. Hence, ‘Be the First’.

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