Our partnership with Cryptograph was a bold foray into the world of block-chain based collectables which set out to challenge the perception and experience of NTF auctions. As we increasingly live, meet and interact digitally, collectors have been looking for new ways to showcase and express themselves in the digital world. With blockchain collectables still being in relative infancy, collectors and contributors are often wary of the transparency, legitimacy, and sustainability of collectables. There is real demand for a platform that gives peace of mind and a sense of tangible value to collectors. With a mission to become the market leader in blockchain-based collectables, Cryptograph needed a compelling brand identity, as well as an intuitive web and app experience to gain trust and understanding within this emerging space.