Our Story

  • Jessica Gurzynski

A summary of our journey so far!

Our Story so far....

November 2018
We began working with our nutritionist and formulation partner to create the first Personalised Protein.
December 2018
We launched our website.
And then… It was chaotic. Our website crashed. And we constantly ran out of stock!
Turns out our marketing was pretty effective — we gained 1,000 customers pretty quickly with thousands more talking about us on social media.
July 2019
We raised £192k from private investors and our first crowdfunding campaign. We made some big promises at the time and have since delivered on every single one. Rebrand, new website and a new category (vitamins), plus reached £50k in monthly revenue.
January 2020
We relaunched the brand and website, adding a major new category: personalised vitamin pouches.
In doing this, our algorithm for making recommendations also received a major upgrade with additional input from our in-house nutritionist and new research papers.
July 2020
We enjoyed our biggest month yet, delivering personalised vitamins and protein to over 1,500 households.
October 2020
It’s go time! We’re launched our crowdfunding campaign to bring onboard some additional rocket fuel to the Personalised Co story.

We are now in 2021 with an investment round closed and a great roadmap ahead of us!

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    Seedrs

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Skills