Pacomartinez Case Study

  • Dennis Montes

Focuses on the creation of handbags, suitcases, leather goods for everyday travellers. How I helped: My focus was on creating an experience for the end customer in which the product was the protagonist, creating consistency between desktop and mobile, improving the purchase process with a minicart with direct access to checkout, giving visibility with infinite scroll in the categories to products that were previously not visible because of pagination.

Two types of category grids.

We had the opportunity to show 2 types of grids in the category, the first where 2 products shown by line giving prominence to the product image, the second grid 4 products shown by line for customers who need more products in the same space.