Pedigree - "Lost Dog" 2016 Election Stunt

  • Pernille Raven

What’s the one thing supporters of either party can agree on? Watch our social experiment unfold. #AVoteForGood #FeedTheGood

Pulled together in a mere FOUR days and assisted with social amplification and PR strategy.
The success was astounding, with 2.5 Million Youtube views, 98% Positive Sentiment rating, and a ton of shoutouts in publications such as AdWeek the spot ran 6 times full length on TV on election day.