Pendragon Wine Collection November 2019

  • Niamh Donald

A potential client's brief was to create three wines targetted at Millenials & young professionals, with a theme to each bottle which is: 1. Age of Promise - White Wine The story here is that a dragon-shaped comet is seen in the night skies and this heralded the Age of Promise and the coming of King Arthur. 2. Age of Enchantment - Rose Wine This is about young love, romance, with styling compatible with the Age of Promise. 3. Age of Valor - Red Wine Here we have the coming of age and learning to overcome adversity in heroic style. Again, styling to be compatible with the Age of Promise/Enchantment. My aim for the bottles was for it to look attractive but also be minimal so the story behind it shines through.