Personal Branding in Carola’s style

Soft lines and curves symbolize the various pathways, approaches, and solutions, drawing inspiration from Carola Weicksel’s logo, where the lines seamlessly connect the letters, representing a strong bond with her audience. In personal branding, the approach differs significantly from product or service branding. It’s about capturing the individual’s essence, values, and unique story, rather than focusing solely on market positioning. With Carola, we used a color palette of Dark Marine, Brave Purple, and Clear Turquoise to convey wisdom, bravery, spirituality, and creativity, while also promoting open communication, clarity of thought, and emotional balance. It was a pleasure to create an extensive suite of marketing tools for this visionary, creative woman. Discover more about Mrs. Carola Weicksel and her inspiring work at carolaweicksel.com.