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Phantom X Think With Google

Think with Google is the go-to website for the latest consumer trends and market research. Phantom worked with the EMEA marketing team to completely redesign and build the site at the end of 2014.   Although the site already existed, we started this project as if we were starting from scratch and completely reworked the UX and IA of the site to create a simpler and more natural journey for the user. We also completed in person user research throughout the design phase of the project to deep dive into what they required most from the site. I was employed by Phantom during the execution phase of this project, but prior to Phantom I was working at Google (the client). So when delegating projects I was often working with on Google related projects as I was familiar with the brand and its guidelines.

Project Tags

  • Google
  • Website

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