Pippa Campbell is a functional nutrition practitioner based in Jersey, Channel Islands. She is a weight loss and female hormone specialist and nutrigenomics specialist. Pippa is dedicated to helping busy people find and treat the root causes of their health and weight issues through bespoke nutrition and weight loss programmes. As an experienced nutritionist, Pippa needed a brand that was both trustworthy and professional, yet still reflected her relaxed personality. The soft and minimal logo strikes a balance between science and femininity and is representative of the fresh and friendly vibe that Pippa is known for. Her website is clean and uncluttered, helping put clients at ease and inspiring confidence in her ability to help them. The brand comes together in calming shades of pinks and purples and a range of ebooks, guides, and shareable graphics make Pippa’s wealth of nutritional knowledge easily accessible to her clients.