Porqué Te Vistes (Why Dress?)

  • Caroline Larrain

The first independent auteur fashion boutique in Santiago, Chile. Why Dress? see's their work as curating the finest examples of fashion, limited editions and quality in the country, thriving on the talent of Chile's fashion designers and creators. Frequently on Chilean and Latin American Fashion news and events, I collaborated with two of their designers to make a video for Porqué Te Vistes fashion show, which is part of Santiago Fashion Week 2014. The video was played during the inauguration on oversize LCD screens, it shows the details fashion designers put into their work. My main role was as a Creative Head and a Filmmaker.