PR-campaign Subterranean Street Society’s album ‘Fado’

  • Laura Rosierse

I worked on the PR for Dutch-Danish band Subterranean Street Society’s latest acoustic album ‘Fado’. As part of the campaign I created an electronic press kit, wrote a press release and created a list of targets. After having received reviews, radio plays and Spotify-playlist placements from outlets such as Fruit Sonic, Mickey’s Weekly, Plastic Magazine and Deckartv I created graphics for the artist to share their results. In total, this PR-campaign received 68 pieces of coverage.