Pretty Melt co.

An artisan brand selling hand poured wax melts, needed to rebrand. They came to us after changing their name from 'bubble and wax' feeling like they had grown away from this old identity, and it was time to scale up! The new name 'Pretty Melt co' needed an equally pretty identity. Of course it also needed to elevate their position and differentiate them in a crowded market. We used hand drawn florals in a single colour to create this delicate and elegant brand style. We created a visual brand that using one colour the client described as 'almost smellable.' Their customers love their new style and they've received a tonne of compliments from people who are obsessed with their products since the change.