Project Consent '50 Shades of No' social change campaign

  • Ella Yarnton

*Shortlisted for 2018 Cannes Glass Lion for change* Role: Communications lead, Content strategy & planning, copywriting, creative direction, community management, influencer partnerships, PR THE ABSENCE OF NO IS NOT CONSENT. 50 real statements from 50 women. We asked women around the world to share the ways they tried to say ‘no’ that were overlooked or ignored by the other party. 50 real women gave us 50 real signs they used to try to stop a sexual encounter. By sharing these statements, we want to help the world become aware of all the different ways to say ‘slow down’ or ‘stop’. Because every Shade of No deserves to be recognised and respected.