Get Ready to Marry is the wedding local rental store Vert Sohpistiqué biggest annual sales.
I worked in two areas of this sales campaign, the first one was in the agency team workforce management and the other one was in the audiovisual productions.
At the agency I co-worked in the campaign briefing as a client consultant. Some references as the Obama Yes We Can were mentioned by the client and I think we can see this graphically in this promo video.
As a strategy from a third part consultant we were encouraged to create a landing page so we could track customers into the sales campaign. The video is the promo of that landing page.
Besides this promo video we also produced some testimonials from older clients that could have their dream come true by previous sales from the Get Ready to Marry campaigns. And the Yes We Can feeling was also restored from those videos. The testimonials videos were used at social media campaign in a organic way.