Rebrand \ Sanctum Peak

Alongside the freelance projects I do for other people, I'm also sometime head of design at Manchester based digital agency Run2. A collection of like minded souls with a mission to do great work for great people. This is one of the many jobs we've done for our friends at Sanctum Peak, one of the world’s leading preventative health organisations and human performance specialists. They asked us for a complete rebrand, and as a business that helps their clients function at the very top of their game, we had to be at the very top of ours. We developed a simple uppercase logo which incorporated a stylised "A" graphic to represent the word Peak. This marque was designed to be used either as part of the logo, in isolation as a favicon or as a branding device to be deployed across various other assets as part of Sanctum Peaks new visual identity. A calming blue colour palette was created and then used to treat imagery which made up their unique and ever growing image bank. – Website \ Logo \ Image Treatment