Ruhm
Ruhm are a startup company based in the New Forest. They create bespoke workspaces that can be built by anyone, allowing people to work from home and have a more positive impact on the environment.
In this identity, we used the letter U as a framing device across print and digital collateral. The shape expands to different widths to show how adaptable these rooms are and the variety of activities they can be used for. Using this letter worked perfectly, as they are rooms built specifically for you.