Safe Base Booklet

  • Lauren Berger

Safe Base introduces a clubbing experience, with a focus on safety and normalising education around harassment. Believing that nights out should be about fun and freedom, not fear. My role was to elaborate on the design for the Safe Base booklet, incorporating statistics, reviews and other information regarding the campaigns guide. I applied a consistent theme of three-dimensional graphics for the typography, pulling the editorial together to create a refreshing yet strong aesthetic. I wanted to visualise a safe space, that made readers feel comfortable and secure. It encouraged a fun, light-hearted approach to a heavy subject matter, targeted at a young audience.