Safe Base - FMP (spec)

Creative Concept and Branding for an accreditation program. The members club is called ‘Safe Base’ and works alongside Good Night Out Campaign to provide education and training on harassment to nightlife spaces and also to clubbers, with the aim of normalising safe clubbing and ensuring that Gen Z are able to enjoy this creative outlet. Its preliminary focus is on dance music events, but the long-term aim would be to expand the concept to other genres. Role: Creative Director/Art Director