Scottish Shale (Museum of the Scottish Shale Oil Industry)

  • Caoimhin Watts

I played a key role in creating and developing a new 14,000+ page website and learning resource. I was also responsible for designing the new corporate identity, and for brand development. I also created various 3D animated assets, infographics, signage, saleable products, posters, advertising materials for screen and print, museum exhibit designs and a 360° virtual tour (which I also host) with guided tour functionality and interactive elements. I was also responsible for content creation, digital restoration and managing a team of volunteers. I worked closely with the museum director, marketing team, external agencies and curatorial staff.

  • https://watts.scot/2022/05/24/scottish-shale-corporate-identity-website/
  • https://www.scottishshale.co.uk/