Branding & Identity for Seadora is an online service for fish home delivery of fresh catch of the day. Brand Story Seadora is not just an online service for fish home delivery. Seadora knows what and how much you like, what, and how much you eat, so it helps to get a weekly dose of vitamins in one order. Seafood is now not a luxury, but the new normal available to everyone, freshness is not exclusivity, but a standard of Seadora. Brand Tone of Voice & Message I am Seadora. Sea, river, nutritious, always fresh, often exotic. I love a delicious life, freedom, and travel. I am honest, friendly, and with humor. I talk about the nutrition of fish a little more than everyone knows and immerse people deeper into the world of the diversity of its tastes and varieties. WARNING! Fish is extremely nutritious and may cause addiction! Mission: Real fish for everyone Values: Fresh - Fast - Healthy Ideology: Just off the hook!