Service Campaign | Livguard | Livfast

Challenge: Build awareness and trust for the brand while also expanding the consumer base. Insight: Due to the lockdown, most services were restricted or limited. Taking this as an opportunity to solve consumers’ problems, we initiated a campaign where we open doorstep services for car and home inverters batteries. Idea: Service campaign “call-now” search campaign and GDN campaign. Results: Livguard: Cost per Lead: INR 165 Leads generated: 455 Leads Closed: 289 Livfast: Cost per Visit: INR 1.93 Leads Generated: 222 Leads Closed: 85