AVMI (now Kinly), a leading global AV integrator, have delivered some of the world’s most specialist and innovative Audiovisual projects. To showcase their unrivalled expertise in AV design and technology, AVMI wanted to create a hard-hitting corporate video. The requirement Being the first of its kind for AVMI, this corporate video had to tell their story in a powerful, visually impactful way, while inspiring pride in their company culture, attracting likeminded talent, and promoting the company’s services. The project We worked alongside the AVMI marketing team to develop and articulate the company story that underpinned the corporate video. Rather than telling viewers about AVMI, we thought it more impactful to show them. Their outstanding history of innovation needed to be brought to life through a creative visual treatment, and an arresting soundtrack. Our creative team sourced Welshly Arms’ “Legendary” track that seamlessly supported the messaging we had developed and added the emotive kick that AVMI wanted. We incorporated footage of countless remarkable projects that AVMI delivered, including the modernising of AMTrust International’s office environment to drive employee productivity, the creation of Rocketspace’s new London co-working tech campus, and the development of both the Conde Nast and Rathbones new headquarters.