SHE IS GLOWING - Women Community
She is Glowing is a global community that aims to empower and connect women who desire to create the life of their dreams, one confident step at a time. Various discussions of career topics, business creation, personal development, fun events & even long-lasting friendships or partnerships. It's a place to expand the circle of acquaintances with wonderful Lithuanian women from all over the world! Work done for this project: Brand identity, Print & Social media collateral design.
She is Glowing is young, but very fast-growing brand. Apart from active community, the brand is expanding a few more business niches, such as: Membership program "Dreams Club" & Podcast "Talks that inspire" with founder Dovile Urbanaite.
The main purpose of brand is to support ambitious women in every possible way, keep glowing & growing together to the biggest leading community in Lithuania.
The brand colour palette is based on the meanings of rose flower - varying shades of rose interprets the unique mixture of everything that She Is Glowing woman has, as well as symbolises the feminine spirit of the brand and represents its key values: Passion, Friendship, Courage & Enthusiasm.
She Is Glowing seeks to be a daily source of motivation and most sincere support for their women. It is positive and inspiring brand, its tone of voice is warm, friendly & always encouraging to DREAM only BIG!