Sheridan&Co is a global retail design agency working with world-renowned brands on the strategy, design and installation of their stores, concessions and more. With an industry insights-led marketing strategy, their social media presence must look as good as the quality of the offering they provide. To nurture existing clients and attract new ones, I work alongside Sheridan&Co to - Increase reach through their blog by discovering and integrating targeted keyphrases - Social media curation including graphics for Instagram, Instagram stories and other platforms - Community building to organically grow their social media presence and drive leads via Instagram, LinkedIn, Twitter, Facebook and Pinterest - Creative concepts for social media campaigns including audiograms and sound bites - Email marketing - PR. Rewriting and distributing blog articles to key industry publications - Website management, making updates to website content through WordPress