Show Me the Money!
I worked with the Tata Communications team at H+K Strategies on the technology leader's thought leadership project "Show Me the Money!", which features expert contributions from some of the major players in the sports ecosystem. Experts from HSBC, Formula 1, European Tour and DAZN shared their insights around the commercial opportunities that digital platforms offer for sports.
I was responsible for the creation and implementation of the media strategy, as well as drafting press materials and thought leadership content.