As part of the D&AD New Blood academy we were set a brief to help fund a kickstarter project of our choice.
Our team chose Brooklyn-based artist Mike Perry, who needed help connecting with his global fan base to try and raise funds for his own community art project.
We created 'Sketch Swap' a 24-hour drawing marathon, broadcast live on youtube and twitter.
#Sketchswap trended world wide and we raised over $20,000 to fund the project.