SS 2017 press show was located at Stockholms hotspot; the hotel complex Urban Deli. All most desirable scandinavian fashion stylist and journalist was invited. All of Skobrasnchradet´s brands, which includes over 60 brands such as Sargossa, Ecco, Tamaris, Timberland, Replay and Scorett, was exposed. The show was a all dy drop by event and food and beverage from Stockholms finest resturant was served. We also held a trend seminar for coming season. The event was a sucess with goodiebags, photographers, food and beverage, seminars, networking and the most wanted influencers.