Happy Finish India recently completed this fantastic selection of underwater images for Smirnoff.

HFIN created the ink/paint effect in retouch using inhouse assets and images, to show that the models clothing colour was dissolving in the water. We then created a single backplate for all the three images and added effects in retouch.

Client: Smirnoff
Agency: McCann
Retoucher: Chirag Doshi