Social Indicators of Trust is an explainer video I made for PERITIA and The French National Centre for Scientific Research. Their aim is to investigate the public trust in expertise and to reveal the obstacles & benefits of an epistemological approach towards science and decision makers.
The visuals needed to be abstract in form but not meaning, so I designed a layered metaphorical system of symbolic elements and actions that work together on a linear narrative. The color palette was borrowed from the PERITIA logo and 3D animation felt adequate for continuous cinematic movement.
