Working with Salt Café & Bar, a local business in Edinburgh has been one of the most fun projects I have ever done. I was very keen on working with social media and content creation and after visiting a few times, I decided to talk to them about running their social media accounts. This would involve receiving meals, photographing food/drinks offered at the cafe and posting them on their social media channels like Instagram and Facebook. Not only was I in charge of keeping their page curated and attractive but also interacting with customers and followers, keeping the page updated by sharing stories often and analysing insights which allowed me to see what the business needed and what trends we needed to follow. This was a form of promotion for the café, especially in the digital world that we live in.