Social Media Work

  • Josephine Lister

I started my career as Brand Storyteller at Hopster TV where I built their entire social media and brand voice from scratch. During my time there, I presented the social media strategy to the company's investors for their approval, built Hopster's social media following from 0-3k+ in less than six months, and one of my tweets even had over 400 likes. I moved on from Hopster to HundrED, where I also built their social media following from scratch to 5k followers and implemented a strategy to suit their business. One of my favourite ways to share their work was through Instagram. The images with accompanying short stories created 'mini photo-essays' to engage the HundrED audience and get people back to the HundrED website to find out more. (Example posts below.)