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This brief was focused around creating a 25-80 second animation, to raise awareness of an issue or experience close to the community as a strategy for social and political engagement. My take on the brief was to produce an educational animation about how to reuse glass bottles, aimed at a young audience aged between 8 & 12. The idea for this animation came from a simple conversation with a friend where we discussed the contamination of plastic and glass on UK beaches. This conversation inspired me to collect glass bottles from restaurants and cafes whenever my drink came with one. As the collection grew, I began to repurpose the bottles and donate leftover glass to a friend who created sand out of glass. Therefore, when this brief was presented, I knew that I wanted to create a video that would inspire others to do the same. Thus, after settling on an idea, I began researching and exploring different methods of animation, and this research inspired me to produce an animation which involved a combination of physical and digital aspects. The physical aspect involved creating a miniature kitchen scene made from recycled cardboard whilst the digital element involved animating the character and other scene backdrops through the application ‘procreate’. It was imperative to add a recycled component as I wanted to maintain this theme throughout the project. In the delivery phase, I curated a personalised colour palette so that the animation had a seamless transition between the digital and physical components. I also used experimental animation tools to create a dynamic storytelling experience to captivate the audience and maintain engagement throughout. This entire experience taught me useful skills in audience engagement and curating complex ideas in simplistic ways, and I had to work to a tight deadline to complete the project which was 3-4 weeks. Nonetheless, I delivered a thirty-second animation by the deadline You can find the full animation here https://youtu.be/4AZw7qPVqzs