StartUp Creative is the go-to for straight up business advice that’s genuine, fun and down-to-earth. It’s part advice, part story, part inspiration, part workbook and part your-new-business-bff to help you navigate the often scary-as-hell world of entrepreneurship. Smack Bang Designs had the pleasure of designing and art directing the re-imagination of the magazine for Issue 5 with a fresh look and feel. We employed the use of bold fonts, generous images and neat-as-hell typesetting all printed in Australia on glorious matte stock. We also freshened up their branding and website.