STRIKING ADVERTISING TO HIGHLIGHT KEY INDUSTRY ISSUES AND ENCOURAGE ENGAGEMENT

4pharma stood at the edge of the progressive and active wholesaling within the pharmaceutical industry. The firm not only searched for new partners and expanded the network of wholesalers, it also addressed and highlighted some of the crucial issues within the pharmaceutical industry like discrimination and industry ethics. This frustration was communicated through strong messages and attention-grabbing advertising. It provoked a shift in the industry and pointed light on some of the questionable practices of pharmaceutical drug manufacturers. 150K LEADS within one year 680% BRAND AWARENESS INCREASE within first year OVER £20M net benefit across first year