In 2017 I won Best Use of Social Media for my Social Campaign for Stylist Live at the Exhibition Awards. Joining Stylist as the Marketing Manager, I was tasked to bring Social Media to the forefront of the marketing campaign. The campaign had fours objectives: Growth, Engagement, Website referrals, Conversions.
My responsibility was strategy, implementation and reporting. I created a content-led campaign consisting of original and authentic content optimised for channels this included blogs, interviews, videos and competitions that were inline with both the brand and enhanced what attendees would experience at the event.