'Successful Sundays'
This project was for the instagram campaign 'Successful Sundays', which was created for the Successful Women at Glasgow (SWAG) instagram account (@swaglasgow).
Every week we interviewed a successful woman at the University of Glasgow about their projects and goals. The series started out with short instagram stories before moving on to monthly posts on the main feed.
We also created the series 'Sports Saturdays' to showcase sportswomen at the Unviersity, reaching hundreds of SWAG followers each week.
Our project, which highlighted both the successes and inspirations of the women, helped to double the account's following in just six months, from less than a thousand to nearly two thousand followers in May 2021.